GameStop Jumps Into NFTs Just As The Market Collapses

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None of which actually means anything, of course, but then what else would you expect from a company run in 2022 largely as a meme (and which still treats its workers like shit), and which is getting into NFTs now, long after it has become clear that nobody outside the laser-eyed technocult gives even a fraction of a shit about jpgs of apes.

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Speaking of memes, GameStop made all kinds of headlines last year when hyper-capitalist stock kids started messing with the company’s share prices, got a “Reddit hero and former pet food tycoon” made chairman of the board of directors and tried to turn the company into an Amazon-lite.

It worked, for a little while, though as other “meme stocks” collapse, GameStop—whose share prices are down 40% on the year—isn’t looking too great either. While things spiked briefly in April, leaping from $78 per share last month to over $185 in a single day, that hasn’t been enough to stop the company’s slow slide away from its 2021 heights.

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It’s tough to predict any kind of success for this, especially given the timing, but if anyone can figure out a way to make money off pre-owned jpegs, it’s these guys.

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